Marketing
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Marketing teams are now looking at projects they do in-house and asking the question, “Could I do this better, cheaper and faster by outsourcing?”. Most businesses would be shocked and very pleasantly surprised by how much they can get done and how little it costs if they outsource. This catalog gives teams strategies on how to reduce marketing costs through automation and outsourcing.
Article
The 5-Point Guide to SMS Marketing
How to reach out to customers effectively with the help of SMS campaigns.
Smart phones are a large part of most customers' daily lives. This article from Your Story explains how your marketing department can take advantage of that fact.
"SMS (Short Messaging Service) marketing is a mobile marketing channel to reach out to customers through text messages. It is making quick strides as a very effective form of communication to reach out to target customers, considering the fact that by 2020, as per prediction, 90 percent of the world population will have a mobile device."
Original article by Anshuman Dutta on March 7, 2018
