Marketing

Marketing

Info
  • Marketing Banner2
  • Marketing Banner3
  • Marketing Banner1
  • Marketing Maestro

All Posts

Search/Sort
Post Subtypes
Topics
Your Small Business Can No Longer Afford to.. → Your Small Business Can No Longer Afford to.. →

Mobile devices are quickly becoming the preferred way to access the ...

This article from Business.com explains how small businesses will be left in the dust if they do not learn how to implement a mobile ...

Article
Article
View
0 Article-Article jplist-topic-Mobile-Marketing-Strategy jplist-topic-SMS-Marketing jplist-topic-SMS jplist-topic-Mobile jplist-topic-Smart-Phone jplist-topic-Smart-Phones jplist-topic-Small-Business jplist-topic-Small-Businesses jplist-topic-Business jplist-topic-Businesses jplist-topic-Business-com jplist-topic-Mobile-Devices 0 286936 286936 This article from Business.com explains how small businesses will be left in the dust if they do not learn how to implement a mobile marketing strategy.  "When you look up a business's address online, do you use your computer or smartphone to do so? More than likely, you use your smartphone. Mobile devices are quickly becoming the preferred way to access the internet. From Google searches to mobile apps, a business can become a success, seemingly overnight, thanks to our handy mobile devices. Therefore, it makes sense then that mobile marketing is the best way to reach customers all around the world." Read More Original article by Arjun Kohli on October 2, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Your Small Business Can No Longer Afford to Ignore Mobile Marketing

Article

This article from Business.com explains how small businesses will be left in the dust if they do not learn how to implement a mobile marketing ...

View Content
The 5-Point Guide to SMS Marketing The 5-Point Guide to SMS Marketing

How to reach out to customers effectively with the help of SMS campaigns.

Smart phones are a large part of most customers' daily lives. This article from Your Story explains how your marketing department can take ...

Article
Article
View
1 Article-Article jplist-topic-SMS jplist-topic-Short-Messaging-Service jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Mobile-Marketing jplist-topic-Online-Marketing jplist-topic-Phone-Marketing jplist-topic-Text-Message-Marketing jplist-topic-Your-Story jplist-topic-YourStory-com 0 286919 286919 Smart phones are a large part of most customers' daily lives. This article from Your Story explains how your marketing department can take advantage of that fact.  "SMS (Short Messaging Service) marketing is a mobile marketing channel to reach out to customers through text messages. It is making quick strides as a very effective form of communication to reach out to target customers, considering the fact that by 2020, as per prediction, 90 percent of the world population will have a mobile device." Read More Original article by Anshuman Dutta on March 7, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The 5-Point Guide to SMS Marketing

Article

Smart phones are a large part of most customers' daily lives. This article from Your Story explains how your marketing department can take advantage ...

View Content
Overcoming Top Small Business Marketing Challenges Overcoming Top Small Business Marketing Challenges

Forbes Council Post

Small businesses face as many challenges as any other business. Overcoming those challenges, however, can be more difficult due to the size ...

Article
Article
View
2 Article-Article jplist-topic-Forbes-com jplist-topic-Forbes jplist-topic-Forbes-Council jplist-topic-Forbes-Council-Post jplist-topic-YEC-Community-Voice jplist-topic-Community-Voice jplist-topic-YEC jplist-topic-Small-Business jplist-topic-Small-Businesses jplist-topic-Marketing-Challenges jplist-topic-How-to-Overcome-Marketing-Challenges jplist-topic-Marketing jplist-topic-Markets jplist-topic-Marketers jplist-topic-Market jplist-topic-Marketer jplist-topic-Business jplist-topic-Businesses 0 286917 286917 Small businesses face as many challenges as any other business. Overcoming those challenges, however, can be more difficult due to the size of the business. This article from Forbes lists the most common challenges faced by small businesses and how to best overcome them.  "If you own a small business, you face a variety of challenges when it comes to marketing. Unlike large corporations, your budget is limited. You don't have a large team of experts at your disposal. You also need to keep up with the latest innovations in technology and marketing. As someone who provides marketing services to a variety of businesses, I'm often asked about how to overcome certain challenges. Here are the ones that seem to be most common and pressing for today's small business owners." Read More Original article by YEC Community Voice on May 2, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Overcoming Top Small Business Marketing Challenges

Article

Small businesses face as many challenges as any other business. Overcoming those challenges, however, can be more difficult due to the size of the ...

View Content
How CMOs Can Collaborate With Contact Center.. → How CMOs Can Collaborate With Contact Center.. →

Forbes Council Post

In this article from Forbes, call center and CMO collaboration is discussed. "At first glance, chief marketing officers (CMOs) and contact ...

Article
Article
View
3 Article-Article jplist-topic-Forbes jplist-topic-Forbes-com jplist-topic-Marketing jplist-topic-Marketers jplist-topic-Marketer jplist-topic-Market jplist-topic-Markets jplist-topic-CMOs jplist-topic-Chief-Marketing-Officer jplist-topic-Chief-Marketing-Officers jplist-topic-CMO jplist-topic-Customer-Success jplist-topic-Council-Post jplist-topic-Forbes-Technology-Council 0 286910 286910 In this article from Forbes, call center and CMO collaboration is discussed.  "At first glance, chief marketing officers (CMOs) and contact center leaders may seem to have little in common. The CMO generally focuses on driving growth, brand engagement and customer retention efforts (which have become a higher priority as of late). The contact center leader, on the other hand, focuses on customer service management, service cost management and customer satisfaction metrics. But increasingly, CMOs are making it a priority to work closely with contact center leaders because of the growing importance of customer experience (CX) management in driving revenue. Most customer-centric CMOs are aware of this fact. The results show that 34% of U.S. CMOs have cited improving CX as their biggest concern." Read More Original article by Vasudeva Akula on December 14, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

How CMOs Can Collaborate With Contact Center Leaders To Boost Customer Success

Article

In this article from Forbes, call center and CMO collaboration is discussed. "At first glance, chief marketing officers (CMOs) and contact center ...

View Content
10 Best Practices to Drive Mobile Marketing.. → 10 Best Practices to Drive Mobile Marketing.. →

Your Story

In this new fast-paced world, it is important to adapt your marketing campaign to reach an ever-moving market. This article from ...

Article
Article
View
4 Article-Article 0 286698 286698 In this new fast-paced world, it is important to adapt your marketing campaign to reach an ever-moving market. This article from YourStory.com describes how to reach an audience through SMS marketing.  "Mobile phones or smartphones are ubiquitous elements in our lives. Their smart functionality has bought radical changes to daily routines. Hence we see marketers putting a lot of emphasis on mobile-based communications, particularly SMS campaigns, as they still have wide reach and readability. They are also cost-effective and assure adequate ROI versus other traditional mediums. However, with so much competition between the brands, it very important that your SMS communication stands out from the clutter and is read by your target audience. What you need to include is enticing offers, calls-to-action, and subscribe to and opt-out options. Also be mindful of the channels/SMS gateways you choose to send out your messages. Make sure you route your messages through Tier-I connections, as they are more legitimate mobile networks. Along with the above recommendations, let’s look at key pointers that will help you strengthen your SMS campaigns:" Read More Original article by Rajdip Gupta on September 17, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

10 Best Practices to Drive Mobile Marketing Campaigns Through SMS

Article

In this new fast-paced world, it is important to adapt your marketing campaign to reach an ever-moving market. This article from YourStory.com ...

View Content
The White Paper – A Cornerstone of Marketing.. → The White Paper – A Cornerstone of Marketing.. →

Hatchbuck

In this blog post from Hatchbuck, Jessica Lunk explains what a white paper is and how it is important to marketing automation. "When it ...

Blog
Blog
View
5 Blog-Blog jplist-topic-Hatchbuck jplist-topic-White-Paper jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Automation jplist-topic-Marketing-Digitalization jplist-topic-Sales-Automation jplist-topic-Automated-Marketing jplist-topic-Automated-Sales jplist-topic-Sales-Digitalization jplist-topic-Digital-Sales jplist-topic-Digitalized-Sales jplist-topic-Digitalized-Marketing jplist-topic-Digital-Marketing jplist-topic-Market jplist-topic-Markets jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Sales jplist-topic-Sale jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Revenue jplist-topic-ROI jplist-topic-Return-on-Investment jplist-topic-SEO jplist-topic-Search-Engine-Optimization 0 280405 280405 In this blog post from Hatchbuck, Jessica Lunk explains what a white paper is and how it is important to marketing automation. "When it comes to marketing automation, content is key to attracting new prospects and nurturing them through the sales process. A white paper is one of the primary building blocks of your marketing automation strategy.  Here’s how white papers fit into marketing automation, and how to build one:" Read More Original blog post by Jessica Lunk Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The White Paper – A Cornerstone of Marketing Automation

Blog

In this blog post from Hatchbuck, Jessica Lunk explains what a white paper is and how it is important to marketing automation. "When it comes to ...

View Content
Marketing Automation: Six Case Studies and an.. → Marketing Automation: Six Case Studies and an.. →

Econsultancy

"Marketing automation has been one of the hot topics in digital this year and it’s likely to remain high on the agenda during ...

Article
Article
View
6 Article-Article jplist-topic-Econsultancy jplist-topic-Econsultancy-com jplist-topic-Marketing-Automation jplist-topic-Automation jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Automate jplist-topic-Automated jplist-topic-Automated-Marketing jplist-topic-Automated-Sales jplist-topic-Sales-Automation jplist-topic-Sales jplist-topic-Sale jplist-topic-Digitalized-Marketing jplist-topic-Digitalized-Sales jplist-topic-Digital-Marketing jplist-topic-Digital-Sales jplist-topic-Sales-Digitalization jplist-topic-Marketing-Digitalization jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Digital jplist-topic-Digitalized jplist-topic-Digitalization 0 280358 280358 "Marketing automation has been one of the hot topics in digital this year and it’s likely to remain high on the agenda during 2014. It’s an important tool for bringing order to the warring worlds of marketing and sales by improving lead scoring and nurturing. Much has been said on this blog about the value of marketing automation technology, but I thought it would be useful to pull together some case studies to help quantify the impact it can have on sales and revenue." Read More Original article by David Moth on November 6, 2013 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Marketing Automation: Six Case Studies and an Infographic on How it Improves Sales and Revenue

Article

"Marketing automation has been one of the hot topics in digital this year and it’s likely to remain high on the agenda during 2014. It’s an ...

View Content
Not Sold On Marketing Automation? Here Are 5 Case.. → Not Sold On Marketing Automation? Here Are 5 Case.. →

The Power of Marketing Automation (showcased by 5 case studies)

In this article from Spokal, Sarah Burke lists 5 case studies that may help you decide to switch to automated marketing. "Can you believe ...

Case Study
Case Study
View
7 Case-Study-Case-Study jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketers jplist-topic-Marketer jplist-topic-Automated-Marketing jplist-topic-Digital-Marketing jplist-topic-Digitalized-Marketing jplist-topic-Digital-Sales jplist-topic-Digitalized-Sales jplist-topic-Sales-Digitalization jplist-topic-Marketing-Digitalization jplist-topic-Sales-Automation jplist-topic-Automated-Sales jplist-topic-Sales jplist-topic-Sale 0 280277 280277 In this article from Spokal, Sarah Burke lists 5 case studies that may help you decide to switch to automated marketing.  "Can you believe that only about 4% of businesses in the U.S. with 20 or more employees are using marketing automation? And that number decreases to 3%  in non-tech companies.  Overall, only 22% of companies are using marketing automation software today. It seems that those who can benefit the most from marketing automation, aren’t using it. So it’s hard to not ask the question, what’s holding these businesses back?" Read More Original article by Sarah Burke on August 24, 2014 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Not Sold On Marketing Automation? Here Are 5 Case Studies That Will Change Your Mind!

Case Study

In this article from Spokal, Sarah Burke lists 5 case studies that may help you decide to switch to automated marketing. "Can you believe that only ...

View Content
Best Practices in Marketing Automation Best Practices in Marketing Automation

Fanatics Media

In this video from Fanatics Media, Mark Fidelman discusses common questions associated with marketing automation. "We talk with the CEO of ...

Video
Video
View
8 Video-Video jplist-topic-Fanatics jplist-topic-Fanatics-Media jplist-topic-Mark-Fidelman jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Automation jplist-topic-Automate jplist-topic-Automated jplist-topic-Digital jplist-topic-Digitalization jplist-topic-Digitalized-Marketing jplist-topic-Digital-Marketing jplist-topic-Digitalized-Sales jplist-topic-Digital-Sales jplist-topic-Digitalized jplist-topic-Marketing-Digitalization jplist-topic-Sales-Digitalization jplist-topic-Sales jplist-topic-Sale jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies 0 280176 280176 In this video from Fanatics Media, Mark Fidelman discusses common questions associated with marketing automation. "We talk with the CEO of Act-On Software and two seasoned marketing automation experts on the subject of how to get the most out of marketing automation." View Here Original video published by Fanatics Media on December 22, 2015 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Best Practices in Marketing Automation

Video

In this video from Fanatics Media, Mark Fidelman discusses common questions associated with marketing automation. "We talk with the CEO of Act-On ...

View Content
Improve Your Marketing Automation Strategy in 45.. → Improve Your Marketing Automation Strategy in 45.. →

Vendasta

In this video from Vendasta, Devon Hennig speaks about improving your marketing automation strategy. "Join Vendasta's Devon Hennig as he ...

Video
Video
View
9 Video-Video 0 280075 280075 In this video from Vendasta, Devon Hennig speaks about improving your marketing automation strategy. "Join Vendasta's Devon Hennig as he explores marketing automation, and how a business can improve it's current MA tactics. This quick webinar was originally hosted on August 11th, 2016 in partnership with Convirza, and has been re-published from it's original. Original webinar was 45 minutes in length, remastered webinar is 30 minutes long." View Here Original video posted by Vendasta on August 17, 2016 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Improve Your Marketing Automation Strategy in 45 Minutes

Video

In this video from Vendasta, Devon Hennig speaks about improving your marketing automation strategy. "Join Vendasta's Devon Hennig as he explores ...

View Content
[Case Study] Video and Marketing Automation Help.. → [Case Study] Video and Marketing Automation Help.. →

Vidyard

In this case study by Lenovo, you will see how marketing automation can increase revenue. "You likely use a marketing automation platform ...

Case Study
Case Study
View
10 Case-Study-Case-Study jplist-topic-Vidyard jplist-topic-Lenovo jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Automate jplist-topic-Automated jplist-topic-Sales jplist-topic-Sale jplist-topic-Automated-Marketing jplist-topic-Sales-Automation jplist-topic-Automated-Sales jplist-topic-Case-Study jplist-topic-Case-Studies 0 279984 279984  In this case study by Lenovo, you will see how marketing automation can increase revenue. "You likely use a marketing automation platform to help you take your marketing efforts from “I think people are liking it” to “Wow, look at all the leads we’re engaging and deals we’re helping close!” Marketing automation is key to successful marketing teams. It makes sense that CMOs at top-performing companies implement marketing automation to help increase revenue and get higher quality leads. The big wigs get it, and their teams are likely successful at it, because 63% of companies that are outgrowing their competitors use marketing automation." Read More Original case study by Lenovo Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

[Case Study] Video and Marketing Automation Help You Better Engage, Score, and Convert Customers

Case Study

In this case study by Lenovo, you will see how marketing automation can increase revenue. "You likely use a marketing automation platform to help ...

View Content
The Cost of Running a Marketing Automation Team.. → The Cost of Running a Marketing Automation Team.. →

LeadMD

This infographic from LeadMD describes the different roles in a marketing team and what to look for in each employee. "LeadMD is a ...

Infographic
Infographic
View
11 Infographic-Infographic jplist-topic-LeadMD jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Automation jplist-topic-Marketing-Automation-Team jplist-topic-Marketing-Team jplist-topic-Automation-Team jplist-topic-Team jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Automated jplist-topic-Automate jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Digital jplist-topic-Digital-Marketing jplist-topic-Automated-Marketing jplist-topic-Marketing-Digitalization jplist-topic-Digitalization jplist-topic-Digitalize jplist-topic-Digitalized-Marketing 0 279976 279976 This infographic from LeadMD describes the different roles in a marketing team and what to look for in each employee.  "LeadMD is a marketing automation firm and we put together a visual discussing how to run a marketing automation team." Read More Original infographic published by LeadMD  Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The Cost of Running a Marketing Automation Team #Infographic

Infographic

This infographic from LeadMD describes the different roles in a marketing team and what to look for in each employee. "LeadMD is a marketing ...

View Content
The ROI of Marketing Automation Infographic The ROI of Marketing Automation Infographic

Salesforce Pardot

This infographic from Pardot explains how investing in a good marketing automation tool will increase your revenue. "To help answer common ...

Infographic
Infographic
View
12 Infographic-Infographic jplist-topic-Salesforce jplist-topic-Salesforce-Pardot jplist-topic-Pardot-com jplist-topic-Pardot jplist-topic-Infographic jplist-topic-Infographics jplist-topic-ROI jplist-topic-Return-on-Investment jplist-topic-Marketing-Automation jplist-topic-Automated-Marketing jplist-topic-Automation jplist-topic-Automated jplist-topic-Automate jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketers jplist-topic-Marketer jplist-topic-Sales jplist-topic-Sale jplist-topic-Marketing-Software jplist-topic-Marketing-Automation-Software jplist-topic-Automation-Software jplist-topic-Marketing-Automation-Tool jplist-topic-Marketing-Tool jplist-topic-Automation-Tool jplist-topic-Marketing-Automation-Tools jplist-topic-Automation-Tools jplist-topic-Marketing-Tools jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies 0 279974 279974 This infographic from Pardot explains how investing in a good marketing automation tool will increase your revenue. "To help answer common questions about the kinds of returns companies are seeing on their marketing automation investment, we’ve created the following infographic. Take a look to see some recent statistics from industry analysts, as well as a quick overview of some of the main features and benefits of an automation tool." Read More Original infographic published by Jenna Hanington on December 3, 2014 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The ROI of Marketing Automation Infographic

Infographic

This infographic from Pardot explains how investing in a good marketing automation tool will increase your revenue. "To help answer common questions ...

View Content
The Rise of Marketing Automation (Infographic) The Rise of Marketing Automation (Infographic)

Marketing Automation Insider

This infographic from Marketing Automation Insider shows the rise of marketing automation tools and how they have increased revenue for ...

Infographic
Infographic
View
13 Infographic-Infographic jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Automated-Marketing jplist-topic-Automation jplist-topic-Automate jplist-topic-Automated jplist-topic-Marketing-Automation-Industry jplist-topic-Marketing-Industry jplist-topic-Automation-Industry jplist-topic-Industry jplist-topic-Sales jplist-topic-Sale jplist-topic-Leads jplist-topic-Lead jplist-topic-Marketing-Software jplist-topic-Marketing-Automation-Software jplist-topic-Automation-Software jplist-topic-Software jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Increase-Revenue jplist-topic-Revenue jplist-topic-Increase-Sales jplist-topic-Boost-Revenue jplist-topic-Boost-Sales 0 279956 279956 This infographic from Marketing Automation Insider shows the rise of marketing automation tools and how they have increased revenue for many companies. "Over the past few months, we’ve uncovered a lot of data and insights on the marketing automation industry, which we’ve shared in posts like this one.  After noticing quite a few of the charts and diagrams from these posts were generating a lot of interest, I decided to turn these insights into the following infographic on The Rise of Marketing Automation." Read More Original infographic published by Marketing Automation Insider Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The Rise of Marketing Automation (Infographic)

Infographic

This infographic from Marketing Automation Insider shows the rise of marketing automation tools and how they have increased revenue for many ...

View Content
How Does Marketing Automation Work? Learn 5.. → How Does Marketing Automation Work? Learn 5.. →

Martech Advisor

In this article from Martech Advisor, Indrajeet Deshpande explains how to begin your marketing automation strategy. "Marketing automation ...

Article
Article
View
14 Article-Article 0 279955 279955 In this article from Martech Advisor, Indrajeet Deshpande explains how to begin your marketing automation strategy. "Marketing automation is a game changer for marketing departments of all sizes and across organizations. But how does marketing automation work? Read on as we explain in detail. Manually communicating messages to individual leads and prospects based on their stage of the buyer’s journey is humanly impossible. Marketing automation does the job for you.  On a macro-level, marketing automation helps you with prospecting, lead nurturing, customer acquisition, cross-selling and upselling and many other aspects of marketing and selling." Read More Original article by Indrajeet Deshpande on January 17, 2019 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

How Does Marketing Automation Work? Learn 5 Essential Steps to Get Started

Article

In this article from Martech Advisor, Indrajeet Deshpande explains how to begin your marketing automation strategy. "Marketing automation is a game ...

View Content
How to Prepare Your Organization for Marketing.. → How to Prepare Your Organization for Marketing.. →

Marketing Profs

In this article from Marketing Profs, Andrew Davies describes the abilities and limitations of marketing automation. "For anyone working in ...

Article
Article
View
15 Article-Article jplist-topic-Marketing-Profs jplist-topic-Marketing jplist-topic-Markets jplist-topic-Market jplist-topic-Marketing-Automation jplist-topic-Automated-Marketing jplist-topic-Automation jplist-topic-Automated jplist-topic-Automate jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Sales jplist-topic-Sale jplist-topic-Leads jplist-topic-Lead jplist-topic-Cold-Lead jplist-topic-Warm-Lead jplist-topic-Hot-Lead jplist-topic-Cold-Leads jplist-topic-Warm-Leads jplist-topic-Hot-Leads 0 279954 279954 In this article from Marketing Profs, Andrew Davies describes the abilities and limitations of marketing automation. "For anyone working in B2B marketing, it's hard to ignore the rapid ascendance of marketing automation over the past few years. If you take the time to dig below the undulating praise, however, you'll see that the joys of marketing automation are not as clear-cut as you might first believe. Only 2.8% of B2B enterprise marketers say marketing automation-powered campaigns achieve their demand generation goals, according to the Annuitas 2015 B2B Enterprise survey of 100+ B2B enterprise marketers from organizations with annual revenues exceeding $250 million." Read More Original article by Andrew Davies on June 6, 2016 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

How to Prepare Your Organization for Marketing Automation

Article

In this article from Marketing Profs, Andrew Davies describes the abilities and limitations of marketing automation. "For anyone working in B2B ...

View Content
What Is Marketing Automation Anyway, and What Can.. → What Is Marketing Automation Anyway, and What Can.. →

Marketing Profs

In this 30 minute podcast from Marketing Profs, Kerry O'Shea Gorgone discusses marketing automation with Bruce Swann. "Another proponent of ...

Podcast
Podcast
View
16 Podcast-Podcast 0 279953 279953 In this 30 minute podcast from Marketing Profs, Kerry O'Shea Gorgone discusses marketing automation with Bruce Swann. "Another proponent of marketing automation and predictive analytics is Bruce Swann, senior product marketing manager for Adobe Campaign. Bruce has more than 15 years of experience in marketing, along with in-depth knowledge of marketing topics, including CRM technologies, marketing automation, predictive analytics, and marketing resource management. At Adobe, Bruce focuses on marketing and product strategy for cross-channel campaign management." Listen Here Original podcast published by Marketing Profs on January 17, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

What Is Marketing Automation Anyway, and What Can It Do for You? Bruce Swann of Adobe on Marketing Smarts [Podcast]

Podcast

In this 30 minute podcast from Marketing Profs, Kerry O'Shea Gorgone discusses marketing automation with Bruce Swann. "Another proponent of marketing ...

View Content
What is Marketing Automation? What is Marketing Automation?

Wishpond

This video from Wishpond uses infographics and examples to explain how marketing automation can save you time and increase revenue in the ...

Video
Video
View
17 Video-Video 0 279952 279952 This video from Wishpond uses infographics and examples to explain how marketing automation can save you time and increase revenue in the process.  View Here Original video published by Wishpond on June 29, 2016 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

What is Marketing Automation?

Video

This video from Wishpond uses infographics and examples to explain how marketing automation can save you time and increase revenue in the process. ...

View Content
What Marketing Automation is & How to Use It What Marketing Automation is & How to Use It

7 minutes to learn everything you need to know about marketing automation. ...

Using step-by-step examples, this video from Kentico will show you how to implement marketing automation. "Make your online marketing and ...

Video
Video
View
18 Video-Video 0 279950 279950 Using step-by-step examples, this video from Kentico will show you how to implement marketing automation. "Make your online marketing and sales more efficient by setting up automated process to interact with your website visitors, leads and customers. You can easily design your own Marketing Automation processes using the drag&drop visual workflow designer to manage all your lead nurturing and customer engagement activities for better customer satisfaction." View Here Original video published by Kentico on April 11, 2013 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

What Marketing Automation is & How to Use It

Video

Using step-by-step examples, this video from Kentico will show you how to implement marketing automation. "Make your online marketing and sales more ...

View Content
Marketing Automation for Small Business - 4.. → Marketing Automation for Small Business - 4.. →

Watch this video for 4 great examples of marketing automation for small ...

In this video from Marketing 360, JD discusses several ways in which you can automate your marketing. "Examples Discussed in Video:1) ...

Video
Video
View
19 Video-Video 0 279947 279947 In this video from Marketing 360, JD discusses several ways in which you can automate your marketing.  "Examples Discussed in Video:1) Choose the right channels & ad campaigns2) Automate ads / retargeting funnel3) Automate email marketing4) Automate customer communications (email & text messages)Bonus Tip - Find a good marketing platform where marketing & CRM are fully integrated" View Here Original video published by Marketing 360 on June 27, 2017 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Marketing Automation for Small Business - 4 Examples

Video

In this video from Marketing 360, JD discusses several ways in which you can automate your marketing. "Examples Discussed in Video:1) Choose the ...

View Content
Marketing Automation: What it is & Why it’s.. → Marketing Automation: What it is & Why it’s.. →

Impact Branding and Design

Marketing automation is a hot topic in today's fast-paced world. In this article from Impact, Kate Fedora discusses some reasons why ...

Article
Article
View
20 Article-Article jplist-topic-Marketing jplist-topic-Markets jplist-topic-Marketer jplist-topic-Market jplist-topic-Marketers jplist-topic-Marketing-Automation jplist-topic-Automation jplist-topic-Automate jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Technologies jplist-topic-Tech jplist-topic-Software jplist-topic-Marketing-Software jplist-topic-Marketing-Automation-Software jplist-topic-Automation-Software jplist-topic-Success jplist-topic-Successful jplist-topic-Business jplist-topic-Businesses 0 279946 279946 Marketing automation is a hot topic in today's fast-paced world. In this article from Impact, Kate Fedora discusses some reasons why marketing automation is the right way to go. "If you’re a business owner or a CMO, you know how hectic work days can get. Back-to-back meetings, ensuring your team is on track to meet their goals for the quarter, double checking your new Facebook campaign (that’s going live in the next 20 minutes), and the list goes on. It can be difficult to balance everything you need to do while also making sure your marketing is hitting the right audience, at the right time, with the right message, to successfully generate new business. That’s why we’ve seen many companies turn to marketing automation." Read More Original article by Kate Fodera on May 23, 2017 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Marketing Automation: What it is & Why it’s Important for Your Success

Article

Marketing automation is a hot topic in today's fast-paced world. In this article from Impact, Kate Fedora discusses some reasons why marketing ...

View Content
Power Up Your Digital Marketing: 23 Reasons To.. → Power Up Your Digital Marketing: 23 Reasons To.. →

Venture Harbour

Have you considered marketing automation for your company? This article by Marcus Taylor offers several reasons why marketing automation is ...

Article
Article
View
21 Article-Article jplist-topic-Venture-Harbour jplist-topic-VentureHarbour-com jplist-topic-Marketing jplist-topic-Marketing-Automation jplist-topic-Market jplist-topic-Markets jplist-topic-Marketer jplist-topic-Automation jplist-topic-Automate jplist-topic-IT jplist-topic-Information-Technology jplist-topic-SEO jplist-topic-Search-Engine-Optimization jplist-topic-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Business jplist-topic-Businesses jplist-topic-Digital jplist-topic-Digital-Marketing jplist-topic-Digitization 0 279908 279908 Have you considered marketing automation for your company? This article by Marcus Taylor offers several reasons why marketing automation is the right way to go. "If you’re considering marketing automation for your company, it’s important to have a good understanding of what to expect, and what the key benefits are before you begin comparing the various tools. At a fundamental level, marketing automation is about optimisation. From optimising your staff’s time, to optimising which customers your sales team focuses their effort on, the scope of marketing automation goes way beyond simply automating your marketing department’s repetitive tasks." Read More Original article by Marcus Taylor on March 1, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Power Up Your Digital Marketing: 23 Reasons To Automate

Article

Have you considered marketing automation for your company? This article by Marcus Taylor offers several reasons why marketing automation is the right ...

View Content
The DIY Guide to Building an Email Marketing List The DIY Guide to Building an Email Marketing List

Save Money by Doing it Yourself

Why is building an email marketing list so important? The fact is that email still remains as the top marketing promotional tool and its ...

Quick Post
Quick Post
View
22 Quick-Post-Quick-Post 0 279905 279905

The DIY Guide to Building an Email Marketing List

Quick Post

Why is building an email marketing list so important? The fact is that email still remains as the top marketing promotional tool and its results ...

View Content
6 Tips for a Successful Marketing Automation.. → 6 Tips for a Successful Marketing Automation.. →

Circle S Studio

Have you implemented a marketing automation software? If you're wondering where to start, this article by Tim Asimos offers some helpful ...

Article
Article
View
23 Article-Article jplist-topic-Circle-S-Studio jplist-topic-CircleSStudio-com jplist-topic-Marketing-Automation jplist-topic-Marketing-Automation-Implementation jplist-topic-Marketing jplist-topic-Automation jplist-topic-Marketing-Automation-Software jplist-topic-Success jplist-topic-Successful jplist-topic-Tips jplist-topic-Marketing-Automation-Tips jplist-topic-Marketing-Tips jplist-topic-Automation-Tips jplist-topic-B2B jplist-topic-Business-to-Business jplist-topic-Software jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Technologies jplist-topic-Tech jplist-topic-SEO jplist-topic-Search-Engine-Optimization 0 279904 279904 Have you implemented a marketing automation software? If you're wondering where to start, this article by Tim Asimos offers some helpful tips.  "Marketing automation is a powerful technology platform that provides marketers with a rich set of tools to manage the components of their online marketing programs. But without a successful implementation, companies are less likely to realize the full potential of the software." Read More Original article by Tim Asimos on October 4, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

6 Tips for a Successful Marketing Automation Implementation

Article

Have you implemented a marketing automation software? If you're wondering where to start, this article by Tim Asimos offers some helpful tips. ...

View Content
What Is Marketing Automation? What Is Marketing Automation?

Emarsys

You may have heard the term marketing automation, but do you know what it means? In this article from Emarsys, Lindsay Tjepkema discusses ...

Article
Article
View
24 Article-Article 0 279903 279903 You may have heard the term marketing automation, but do you know what it means? In this article from Emarsys, Lindsay Tjepkema discusses marketing automation and its value. "By 2023, investment in marketing automation technology will nearly double from where it’s at now. Adoption of automation technology is increasing at an absolutely astounding rate. Marketing automation refers to the software that allows you to automate activities and operationalize communications with the goal of managing the repetitive and time-consuming tasks. In this article, you’ll learn about the value of marketing automation, common myths associated with it, tangible benefits, frequently asked questions (and the answers), and how to choose the best automation tool for your team’s needs." Read More Original article by Lindsay Tjepkema Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

What Is Marketing Automation?

Article

You may have heard the term marketing automation, but do you know what it means? In this article from Emarsys, Lindsay Tjepkema discusses marketing ...

View Content
5 Best Practices for Successful B2B Marketing.. → 5 Best Practices for Successful B2B Marketing.. →

Martech Advisor: Helping Marketers Succeed

In this article from Martech Advisor, Indrajeet Deshpande offers successful practices for your B2B marketing automation. "For any ...

Article
Article
View
25 Article-Article jplist-topic-Martech-Advisor jplist-topic-MartechAdvisor-com jplist-topic-Martech jplist-topic-Marketing jplist-topic-Marketer jplist-topic-Marketers jplist-topic-Succeed jplist-topic-Success jplist-topic-Successful jplist-topic-B2B jplist-topic-Business-to-Business jplist-topic-Digital jplist-topic-Digital-Marketing jplist-topic-Marketing-Automation jplist-topic-Business jplist-topic-Businesses jplist-topic-Business-Management jplist-topic-Management 0 279900 279900 In this article from Martech Advisor, Indrajeet Deshpande offers successful practices for your B2B marketing automation. "For any organization, time and personnel are finite resources. As your company grows, it becomes impossible to maintain one-on-one relationships with your prospects and clients. At some point, you need to implement a system that lets you manage one-on-one relationships at scale. In comes marketing automation." Read More Original article by Indrajeet Deshpande on September 14, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

5 Best Practices for Successful B2B Marketing Automation

Article

In this article from Martech Advisor, Indrajeet Deshpande offers successful practices for your B2B marketing automation. "For any organization, time ...

View Content
The 7 Best Marketing Automation Tools & Platforms.. → The 7 Best Marketing Automation Tools & Platforms.. →

Venture Harbour

Choosing the right marketing automation platform can be tedious. In this article, Aaron Brooks discusses some of the most popular platforms ...

Article
Article
View
26 Article-Article 0 279899 279899 Choosing the right marketing automation platform can be tedious. In this article, Aaron Brooks discusses some of the most popular platforms to help you choose the right platform for you.  "The marketing automation industry has skyrocketed from a $500m market to an expected $5.5bn in 2019 in four years. According to Salesforce’s State of Marketing Report, 67% of marketing leaders are already using at least one marketing automation platform and a further 21% planned to start using one in 2019. At the same time, the list of marketing automation platforms continues to grow with new tools hitting the scene every year, making it harder than ever to find the right platform for you." Read More Original article by Aaron Brooks on January 3, 2019 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

The 7 Best Marketing Automation Tools & Platforms in 2019

Article

Choosing the right marketing automation platform can be tedious. In this article, Aaron Brooks discusses some of the most popular platforms to help ...

View Content
Top 5 Marketing Automation Trends for 2019 Top 5 Marketing Automation Trends for 2019

“Automation is good, so long as you know exactly where to put the ...

In this article from Grazitti Interactive, Ankaksha Dass discusses the most promising marketing automation trends of 2019. "Marketing ...

Article
Article
View
27 Article-Article jplist-topic-Automation jplist-topic-Automation-Trends jplist-topic-Automation-Trends-of-2019 jplist-topic-Marketing-Automation-Trends jplist-topic-Marketing-Automation jplist-topic-Marketing jplist-topic-Grazitti jplist-topic-Grazitti-Interactive jplist-topic-Grazitti-com jplist-topic-ROI jplist-topic-Return-on-Investment jplist-topic-AI jplist-topic-Artificial-Intelligence jplist-topic-Chatbot jplist-topic-Chatbots jplist-topic-Bots jplist-topic-IT jplist-topic-Technology jplist-topic-Information-Technology jplist-topic-Tech jplist-topic-Technologies jplist-topic-Personalization jplist-topic-Lead-Scoring jplist-topic-Voice-Search jplist-topic-Search-Engine jplist-topic-Search-Engines jplist-topic-Search-Engine-Marketing jplist-topic-Web-Browsing jplist-topic-Web jplist-topic-Content-Marketing 0 279898 279898 In this article from Grazitti Interactive, Ankaksha Dass discusses the most promising marketing automation trends of 2019. "Marketing automation has come a long way. Every year, it becomes more enhanced and sophisticated. Your marketing automation tool helps you build and execute campaigns that influence your customers, effectively and efficiently. Marketing automation technology, today, is more cutting-edge than ever that not only keeps your customers engaged, but also delivers great ROI. Now that 2018 is over, it’s time to focus on the marketing automation trends we expect to see in 2019. Let’s get predicting, shall we?" Read More Original article by Akanksha Dass on January 11, 2019 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Top 5 Marketing Automation Trends for 2019

Article

In this article from Grazitti Interactive, Ankaksha Dass discusses the most promising marketing automation trends of 2019. "Marketing automation has ...

View Content
Marketing Automation Trends To Pay Attention To.. → Marketing Automation Trends To Pay Attention To.. →

Forbes

In this article from Forbes, John Hall discusses marketing automation in 2019. "If you aren’t currently using marketing automation, you ...

Article
Article
View
28 Article-Article jplist-topic-Forbes jplist-topic-Forbes-com jplist-topic-Marketing jplist-topic-Marketing-Trends jplist-topic-Marketing-Automation jplist-topic-Marketing-Automation-Trends jplist-topic-Automatio jplist-topic-Consolidation jplist-topic-Integration jplist-topic-Consolidation-of-Technology jplist-topic-Integration-of-Technology jplist-topic-Consolidation-and-Integration jplist-topic-Consolidation-and-Integration-of-Technology jplist-topic-Cross-Channel jplist-topic-Cross-Channel jplist-topic-Omnichannel jplist-topic-Marketers jplist-topic-Success jplist-topic-Successful jplist-topic-Productive jplist-topic-productivity jplist-topic-AI jplist-topic-Artificial-Intelligence jplist-topic-IT jplist-topic-Information-Technology jplist-topic-Technology jplist-topic-Technologies jplist-topic-Tech 0 279892 279892 In this article from Forbes, John Hall discusses marketing automation in 2019. "If you aren’t currently using marketing automation, you probably will be in the immediate future. After all, marketing technology saves you time and helps you spend your money where it’s needed most, scale your business more effectively, and break down the silos between sales and marketing. Even better, marketing automation tools are becoming increasingly accessible to businesses of all sizes. But if you really want to get the most out of marketing automation, then you need to know about the following trends that will shape its future." Read More Original article by John Hall on November 8, 2018 Want to see how your company can reduce expenses? Talk to a specialist today Get in touch »

Marketing Automation Trends To Pay Attention To For 2019

Article

In this article from Forbes, John Hall discusses marketing automation in 2019. "If you aren’t currently using marketing automation, you probably ...

View Content

No results found